Hanna Hereid Ringheim






CONSTELLATION ENERGY – “COME CLEAN KIDS”

"Constellation Energy Turn Austin School Kids Into Climate Activists With Sun Sensitive T-Shirts."


– Ad Age



Heat stress is one of the greatest threats of climate change, making it hard to engage in everyday activities. And when the heat rises, so does the need to take immediate action.  

Constellation Energy enables young climate activists in Austin to come clean and share their message of protest with a collection of sun-activated t-shirts. The more heat stress the students are under, the more visible the message.







AGENCY:
Accenture Song US 

CREATIVE CREDITS:
Concept & AD ︎︎︎ Hanna Hereid Ringheim

CD ︎︎︎ Richard Mattei De Bellis
CD ︎︎︎ Will Sands
ECD ︎︎︎ Maria Deverux 
ECD ︎︎︎ Karen Short


PRODUCTION COMPANY:

Easy Pete’s